Bonne Vie began in New York City when two immigrants - David Libespere from the Armagnac Region in France and Jeff Diego from Vancouver, Canada - were united by their shared passion for craft cocktails and spirits. Growing up surrounded by vineyards, wineries, and Armagnac distilleries, David was close friends with Aurelie Baylac - daughter of Michel Baylac who owned Domaine du Grand Comte, the first wine and armagnac brand launched in the US market by Bonne Vie.

After fifteen years of living in America, David had accomplished great success as a reputable mixologist, propelling one bar to make it into the top fifty bars in the US. Jeff meanwhile became a serial entrepreneur creating and launching multiple spirit brands, and started an Alcohol Importing company - helping brands navigate the complex three tier alcohol system in the US. He is also currently building out a Spirit, Wine & Beer canning and bottling facility in Philadelphia, PA.

Together, these two fearless immigrants defied expectations and founded Bonne Vie: a wine and spirits portfolio built on a shared passion for the finest drinks from france, europe and beyond. Get ready to savor the good life with Bonne Vie.